FastPipe Media » HDTV in Oklahoma

July Digital Television Sales Stay Hot

Unit Sales Up 56 Percent Year-to-Date

Arlington, Va., September 5, 2003 – Manufacturer-to-dealer sales of digital television (DTV) products during the month of July remained on track for a record year, according to figures released today by the Consumer Electronics Association (CEA). Factory shipments totaled 238,835 units with revenues of nearly $354.8 million for the month.

Unit sales for the month of July increased by eight percent compared to the same period in 2002, while dollar revenues on DTV product sales remained level.

Overall, year-to-date factory sales of DTV products now total 1,677,548 units with dollar revenues of more than $2.5 billion. Compared to sales during the same period in 2002, unit sales have increased 56 percent and dollar sales have increased 34 percent.

“This definitely bodes well for year-end estimates,” said Sean Wargo, senior industry analyst for CEA. “We’re already ahead of pace compared to the banner year in 2002 and are in position to see record-breaking totals for 2003 year-end figures.”

CEA recently announced upwardly revised projections for DTV unit sales, which now show that 4.3 million units will be sold in 2003, 5.8 million in 2004, 8.3 million in 2005, 11.9 million in 2006 and 16.2 million in 2007.

Data cited in this release is available for purchase through CEA’s Market Activity Reports and Analysis (MARA) program. Visit www.eBrain.org/mara.

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